Barbara Keeley MP


Barbara calls on the media to give women’s sport fair coverage

BK and Mara YamauchiBarbara showed her support for women’s sport at an event with Team GB athletes in Westminster. At the event, Barbara met Team Great Britain runner Mara Yamauchi who finished 6th in the Great Manchester Run earlier in May and is currently the second fastest British female marathon runner of all time. 

One of the issues in sport they talked about was the need for more coverage of women athletes and sportswomen.  Currently, women’s sport accounts for only 5% of the total media coverage of all sport and more than fifty times more articles are written about men in sport than women.

Barbara said:

“Mara is one of the many successful sportswomen who represent our country and she is a role model for the next generation of athletes. It is unfair that women’s sport receives much less media coverage than men’s sport, despite similar levels of success, nationally and internationally. 

The number of women and girls taking part in sport or physical activity has been declining over the past four years. More than eight out of ten women in Greater Manchester are not doing enough physical activity to benefit their health. Better media coverage of women’s sport could help to encourage more women and girls into sport and that is why I am calling for a big change in the amount of coverage given to women’s sport.”   


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